Test drive the best DAM in the business.

Digital Asset Management

Manage content planning, creation, and distribution all in one place to get on-brand, personalized customer experiences to market faster.

Productivity Management

Improve productivity and collaboration, increase visibility, and align strategies with business objectives in real time to move your brand forward.

Plan & Spend

Track, measure, and optimize your marketing spend and performance with planning, budgeting, and expense management tools all in one place.

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Explore partner apps, connectors, tools, and templates that expand the capabilities of the Aprimo platform.

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Featured

The Definitive Guide to Content Operations

Everything you need to know about content ops and how it helps drive personalized CX at scale.

Discover Aprimo's Content360°

Get a single view into strategy, planning, execution, review, and delivery across all teams and locations in real time.

Marketing Cheat Codes Podcast

Join industry luminaries and DAM experts on how they beat Marketing: the game that never ends. New episodes every other week!

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About Us

COMMERCE

Content Operations for Commerce

Grow bottom-line revenue and competitive edge with world-class, highly personalized digital customer experiences.

Faster Time to Market

Aprimo orchestrates all of the components marketing teams need to continuously drive personalized, engaging experiences in-market with higher quality, on-brand content that is created faster.

Keep Pace with Digital Change

Quickly and easily support and embrace technology changes and new innovations, especially in rich media, for competitive advantage.

Maximize Value of Existing Technology

Aprimo integrates with other critical tools and resources marketers use on a daily basis so teams can reap the benefits of content operations without having to change the way they work everyday.