Test drive the best DAM in the business.

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Digital Asset Management

Manage content planning, creation, and distribution all in one place to get on-brand, personalized customer experiences to market faster.

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Productivity Management

Improve productivity and collaboration, increase visibility, and align strategies with business objectives in real time to move your brand forward.

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Plan & Spend

Track, measure, and optimize your marketing spend and performance with planning, budgeting, and expense management tools all in one place.

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Explore partner apps, connectors, tools, and templates that expand the capabilities of the Aprimo platform.


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The Definitive Guide to Content Operations

Everything you need to know about content ops and how it helps drive personalized CX at scale.

Discover Aprimo's Content360°

Get a single view into strategy, planning, execution, review, and delivery across all teams and locations in real time.

Marketing Cheat Codes Podcast

Join industry luminaries and DAM experts on how they beat Marketing: the game that never ends. New episodes every other week!

About Us
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Solutions for Government Agencies

Empowering Government Agencies in the Digital Era

Government agencies, like the National Park Service, have diverse goals that can vary based on their specific mandates and priorities, but they face common challenges: efficiently managing digital assets, fostering collaboration, ensuring content security, and scaling operations. Aprimo offers tailored solutions to empower government agencies to achieve their unique goals. Start your journey towards elevating efficiency with Aprimo.

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Securing Federal Data with Aprimo's FedRAMP Certification

Ensure the highest level of security assessment, authorization, and continuous monitoring and services with Aprimo's FedRAMP certification. Gain peace of mind with automated checks and balances, checklists, tasks, approvals, and audit reports for enhanced compliance and auditability through the GSA Office.

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Fueling Global Government Agencies with AI-Powered Content Operations

Modernize your content operations with a centralized repository to store, manage, and distribute creative content while optimizing cycle time with automated workflows and electronic approvals to streamline collaboration.

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Increase Efficiency While Meeting Your Unique Needs

Establish a single source of truth with version control, improved findability, automated workflows, and electronic approvals to enhance efficiency and content scalability while maintaining consistency and quality.

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Reduce Legacy IT Investments

Utilize monthly product updates and enhancements to keep you at the pinnacle of digital transformation with Aprimo's modern approach to technology and employee collaboration.

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Safeguard Sensitive Content

Govern the process, approval, and accessibility of government assets in a centralized, secure manner by leveraging Aprimo's compliant collaboration capabilities, asset classification and access controls, robust user rights, risk mitigation features, and the added security assurance of being built on the trusted Microsoft Azure cloud platform.

Key Benefits

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Asset-level Permissions

Limit accessibility of sensitive content with permissions and user access controls at the asset level for legal or confidential information.

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Usage Trails and Reporting

Provide usage trailing and audit reports for content operations inside Aprimo to ensure content compliancy for regulatory agencies.

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Automated Intelligent Workflow

Leverage key metadata like region and services to automatically assign teams of resources or individuals into roles on each project.

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Claims and Reference Linking

Link claims to references during the content creation and workflow process to ensure development of only compliant, substantiated content.

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Auditable Review and Approval Processes

Cast rejection or approval votes with comments to see what the key process problems are for optimized reviews and approvals.

Check related integrations

Salesforce Marketing Cloud Connector for Journey Builder logo

Salesforce Marketing Cloud Connector for Journey Builder

by Aprimo

Streamline your Salesforce customer journey maps with Aprimo's marketing operations to get personalized experiences to market faster.


Microsoft 365 Connector logo

Microsoft 365 Connector

by Aprimo

Access assets in Aprimo DAM directly from Microsoft 365 tools: PowerPoint, Word, Excel, and Outlook.


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WordPress Extension

by Aprimo

Access approved assets stored in Aprimo to create WordPress sites.


Related Resources

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The DAM Buyer's Guide

Ready to use digital asset management to scale omnichannel content like never before? Download the free guide.

See how Aprimo can help you unleash the power of content.