Test drive the best DAM in the business.

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Digital Asset Management

Manage content planning, creation, and distribution all in one place to get on-brand, personalized customer experiences to market faster.

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Productivity Management

Improve productivity and collaboration, increase visibility, and align strategies with business objectives in real time to move your brand forward.

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Plan & Spend

Track, measure, and optimize your marketing spend and performance with planning, budgeting, and expense management tools all in one place.

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Explore partner apps, connectors, tools, and templates that expand the capabilities of the Aprimo platform.


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The Definitive Guide to Content Operations

Everything you need to know about content ops and how it helps drive personalized CX at scale.

Take the Content Maturity Assessment

Asses your organization's content maturity and get a roadmap for driving better content decisions.

Marketing Cheat Codes Podcast

Join industry luminaries and DAM experts on how they beat Marketing: the game that never ends. New episodes every other week!

About Us

Events and Featured Webinars

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Webinar | April 12th | 1:00 pm ET

Learn how to evaluate your content operations maturity, and make data-driven decisions to achieve a sustainable and transformational customer experience.

On-Demand Webinars

Data is the Spark: Inside the Content Matters 2023 Report

HSE Webinar Looking ahead to 2023 – DAM, Workflow & Future Innovation

MarTech 2022 Webinar: Has Content Become a Dirty Word?

MarTech 2022 Webinar: Unlock Your Content Ops Ecosystem to Fuel Rising Demand

DAM Futures, DAM Origins - To Know the Future, Look at the Past

2022 Content Marketing World Session: Has Content Become a Dirty Word?

How to Level UP: Hyper-Personalized CX - MarketingProfs Friday Forum

How (and Why) to Adopt the New Approach to Agile Marketing

CMI WEBINAR: Content Plans to Power Up Your DAM

Preventing Content Wipeout

Is Your Content Working FOR You or are You Working for Your Content?

Practical Tips on Preparing a Content Library for Modular Content

Modular Content for DAM

EWM Platform Decisions - Build vs. Buy vs. Switch

Content Return on Effort

Cigna's Evolution Toward Measurable Success

Scale Content, Reduce Content Expenses with Experience Building Blocks: How to do it in Aprimo

How Genius Brands Are Creating Their Experience-Driven Marketing Organizations


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