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Digital Asset Management

Manage content planning, creation, and distribution all in one place to get on-brand, personalized customer experiences to market faster.

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Productivity Management

Improve productivity and collaboration, increase visibility, and align strategies with business objectives in real time to move your brand forward.

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Plan & Spend

Track, measure, and optimize your marketing spend and performance with planning, budgeting, and expense management tools all in one place.

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Explore partner apps, connectors, tools, and templates that expand the capabilities of the Aprimo platform.


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The Definitive Guide to Content Operations

Everything you need to know about content ops and how it helps drive personalized CX at scale.

Discover Aprimo's Content360°

Get a single view into strategy, planning, execution, review, and delivery across all teams and locations in real time.

Marketing Cheat Codes Podcast

Join industry luminaries and DAM experts on how they beat Marketing: the game that never ends. New episodes every other week!

About Us
Aprimo For Digital Experience Teams

Digital Experience Teams

Composable Content Operations for Digital Experience Teams

Orchestrate the content lifecycle from ideation to distribution and get dynamic customer experiences to market faster, on brand, and compliant—every time.

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Your Single Source of Marketing Truth

Enabling quick access to on-brand, compliant modular content, our centralized Digital Asset Management system is tied to world-class project management and budgeting tools for complete, end-to-end campaign management and insights into the business value of every single asset.

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A Scalable and Agile Content Lifecycle

Our modular content solution enables a non-linear, highly scalable model for managing the entire content lifecycle from ideation, creation, and management, to publishing, optimization, reuse, and measurement.

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Go to Market With Confidence

Our industry-leading Digital Asset Management solution balances agility with compliance. Whether content is localized, multilingual, or created by an agency, digital experience teams can be confident that all distributed content is on-brand, compliant, and secure.

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Build Your Dynamic Experience Engine

Our flexible content operations platform future-proofs your martech stack with an open architecture, APIs, and broad integration capabilities so you can assemble a best-of-breed DXP solution to deliver omnichannel personalized experiences in a more agile and flexible way than complex and monolithic legacy platforms.


Suggested Resources for Digital Experience Teams

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Aprimo AI Data Sheet


See how Aprimo can help you unleash the power of content.


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