Digital Asset Management
Manage content planning, creation, and distribution all in one place to get on-brand, personalized customer experiences to market faster.
Productivity Management
Improve productivity and collaboration, increase visibility, and align strategies with business objectives in real time to move your brand forward.
Plan & Spend
Track, measure, and optimize your marketing spend and performance with planning, budgeting, and expense management tools all in one place.
Marketplace
Explore partner apps, connectors, tools, and templates that expand the capabilities of the Aprimo platform.
Featured
The Definitive Guide to Content Operations
Everything you need to know about content ops and how it helps drive personalized CX at scale.
Take the Content Maturity Assessment
Asses your organization's content maturity and get a roadmap for driving better content decisions.
Marketing Cheat Codes Podcast
Join industry luminaries and DAM experts on how they beat Marketing: the game that never ends. New episodes every other week!
Aprimo is a Leader in Digital Asset Management
Aprimo earned the highest possible score in 21 out of 27 criteria, including Partner Ecosystem, Marketing Support, and Video and Emerging Content Support, and the only vendor to receive top scores in the Enterprise Platform Integration and Work-in-Progress Assets criteria.
AI-Powered Content Optimization
Aprimo AI streamlines collaboration and optimizes assets so you can create richer brand experiences faster, generates smart tags and descriptions to find content quickly and easily, and suggests existing content to repurpose before a request is made to maximize asset reuse.
Features and Add-Ons
Public Links
Publish original files, crops/trims or renditions from the asset with a publicly accessible link for any external needs.
Brand Guidelines
Organize all brand related assets in one place and easily communicate with DAM stakeholders on brand standards.
Brand Portal
Build externally-accessible landing pages that allow anonymous users to see publicly available content that is sourced from your DAM.
QuickConnect
Access DAM assets directly from your Chrome browser via public links to use across web-based applications like CMS, marketing automation, and email solutions.
Smart Content Personalization
Automatically send metadata-enriched tags to personalization engines that can then match content with the right, targeted persona.
Speech in Video Search
Search for fragments of speech to find a video - speech-to-text transcriptions can be shown as subtitles, ingested as metadata, and are fully searchable.
Check related integrations
Salesforce Connector for Content Builder
by Aprimo
Create Personalized Customer Experiences Fast
Integration
Adobe Acrobat Connector for DAM for Quicker Easier Workflow
by Aprimo
Create and update assets directly in Acrobat.
Integration
WordPress Extension
by Aprimo
Access on-brand assets stored in Aprimo while you create WordPress sites.
QuickConnect
