Aprimo Named a Leader in 2019 Forrester Wave for Digital Asset Management.

Enterprise Digital Asset Management Software

Aprimo’s DAM System Allows You to Centrally Manage Your Content Creation and Digital Brand Experience

The Aprimo DAM platform is more than just a place to store brand assets. It enables teams to collaborate on the creation and approval of digital content, and better manage the content lifecycle, increase velocity, and improve speed to market.

Check Out the Interactive DAM Product Tour
play Digital Asset Management Software - 2:58

The Right Vendor Makes The Difference

Working with Aprimo has been a pleasure. We met a bunch of committed staff really willing to make our solution work and to help get the most out of it. The development cycles are short and are continuously going into the direction we need. Makes it easy to tick off our own clients’ ideas from their wish lists.

Communications And Collaboration Advisor, Services Industry
See More on Gartner Peer Insights

What Makes Aprimo DAM Different

Do Less Work About Work

Automate low-value project management and content governance tasks to refocus on work that matters most.

Manage Planning Through Distribution

Optimize the content lifecycle—content planning, creation, and distribution—all in one place.

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Support All Content Types

Every content type you can imagine—text-based to 4K—organized and easy to find.

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Turn Insights Into Action

See deep insights into how every piece of content performs.


Work With Agility

Create better content faster without sacrificing compliance.

Faster to Market - Retail

Get to Market and Innovate Faster

Power your content operations without long, costly technical involvement.

Aprimo was recognized as a leader in the Forrester Wave™: Digital Asset Management for Customer Experience, Q4 2019

Invaluable to us

“Our investment in Aprimo means having a one-stop shop that all users can easily access to locate what they need. The self-service and ease of use has made it invaluable to us.”

- Amber Penland, System Administrator, Meyer Corp.

Many of the World’s Leading Companies See the Benefits of Aprimo DAM

Read some of our Success Stories

Ubisoft logo, black - Aprimo DAM and MRM Success Story

20 terabytes of assets managed

SOS Childrens Villages logo, black - Aprimo DAM and MRM Success Story

€65-75 increase from donors that received new assets

Meyers Corporation logo, black - Aprimo DAM and MRM Success Story

2-month (30%) reduction in time to market

Like what you see? Get more information from our 10 minute interactive DAM software product tour.

Sophisticated And Powerful Tool

Working with Aprimo has always been a positive experience. Our customer service manager is always quick to jump on an issue we experience to ensure a speedy resolution. I love how customizable the system is. I can really tailor it to meet the needs of all my various users and their individual requirements.

Manager, Aprimo DAM/Digital Asset Manage, Retail Industry
See More on Gartner Peer Insights

Experience Building Blocks

Learn all about how experience building blocks will help you get the most from the content your teams create by effectively, efficiently, and strategically reusing it.

Take the Marketing Quiz to see how we can help improve your digital workflow

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Learn How Aprimo DAM can Transform Your Enterprise Digital Asset Management

Get Started with Aprimo’s Digital Asset Management Software

See how our cloud based DAM system can provide the technology solutions you need to manage content resources, operations, & performance to create an optimized brand experience.