Digital Asset Management Success Story:
Philips
Deliver visually engaging, relevant, and dynamic marketing content
Create, manage, and deliver personal experiences with Digital Asset Management
Digital Asset Management
Aprimo Digital Asset Management (DAM) helps enterprises deliver engaging customer experiences with velocity. Digital asset librarians, marketers, brand managers, and creatives can manage images, videos, documents, and other rich assets across different stages of content lifecycles.
Key Benefits
Launch campaigns and products with velocity by streamlining review cycles and improving collaboration
Automate the delivery of approved, accurate, and brand-compliant content
Connect to third-party systems such as eCommerce, WCM, Adobe Creative Cloud, PIM, PLM, ERP, and CRM
Features
Features
Asset Repository
Maintain a single source of truth for your brand assets across the enterprise. Ingest, transform, and preview assets with robust version control… from one consolidated and secure solution.
Features
Review, Annotations and Workflow
Streamline the creation, review, approval, and sharing of digital content. Reduce manual tasks, eliminate duplicate assets, and improve cross-departmental and external collaboration with agencies, partners, and others.
Features
Digital Rights Management
Role-based permissions control individual, user, and group level access to content. Digital asset rights clearance rules ensure that only approved materials are published and distributed.
Features
Product Content Management
Unify global and localized product data from ERP, PLM, PIM, and other systems in one solution. This includes text descriptions, SKUs, pricing, currencies, weights, measures, and more.
Features
Enterprise Asset Search
Quickly find and repurpose assets using advanced facets and filters, synonyms, smart search suggestions, partial searches, automatic tagging, and more.
Features
Asset Download, Transcoding and Sharing
Save and share search results with multiple users and/or user groups at one time, in the exact view you want to.
Features
Omni-Channel Content Distribution
Promote products and brands across channels and update product information in real time. Ensure only accurate, brand-approved content is published by retailers, distributors, ecommerce sites, and partners.
Related Content
The Forrester Wave™: Digital Asset Management For Customer Experience, Q3 2016
Driving Cross-Channel Experiences with Intelligent Consumer Data