DAM and Work Management for Salesforce Marketing Cloud
SOLUTION BRIEF
Create and Deliver Personalized Experiences Faster
Aprimo’s industry-leading DAM and Work Management solutions for Salesforce Marketing Cloud streamline content operations to optimize how your team delivers the personalized experiences your customers crave.
Highlights
- Accelerate Campaign Delivery – Automate project management to quickly find approved content for the right audience and eliminate manual task work.
- Track Campaign Performance – Close the loop on content and performance gaps to optimize future decisions.
- Deliver Eye-catching Experiences – Increase clicks and conversions with higher quality, on-brand content in every channel.
Automate Personalization at Scale
Automatically match the right on-brand Aprimo content for the right persona with the intelligence of Salesforce Einstein.
Track Marketing KPIs
Connect Salesforce Datorama to Aprimo to combine marketing investment data (spend, resources) with marketing engagement data to get a complete view into marketing performance.
Streamline Marketing Planning
Plan and execute end-to-end customer journeys by connecting Salesforce’s Journey Builder with Aprimo’s marketing planning and project management capabilities.
Create Relevant Customer Messages
Simply drag and drop on-brand and on-message content into Salesforce Content Builder to create beautiful, on-brand campaigns every single time.
Visit the Aprimo Marketplace to learn more about the Salesforce connectors.
