Named a Leader in Digital Asset Management

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Digital Asset Management

Single source of truth for the full content lifecycle

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Aprimo AI

Harness AI unlocking new levels of efficiency and effectiveness

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Productivity Management

Improve team productivity and collaboration

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Explore our partner apps, connectors, tools, and templates

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Plan & Spend

Measure and optimize marketing spend and performance


By Industry

Financial Services

By team

By Company Size



The Forrester Wave™: Digital Asset Management Systems, Q1 2024

Download your free copy of the report to see why Aprimo is a proven leader in DAM.

The Definitive Guide to Content Operations

Everything you need to know about content ops and how it helps drive personalized CX at scale.

Discover Aprimo's Content360°

Get a single view into strategy, planning, execution, review, and delivery across all teams and locations in real time.

About Us

Resource Library

DAM and Work Management for Salesforce Marketing Cloud

Solution Brief

Create and Deliver Personalized Experiences Faster

Aprimo’s industry-leading DAM and Work Management solutions for Salesforce Marketing Cloud streamline content operations to optimize how your team delivers the personalized experiences your customers crave.


Aprimo Connectors for Salesforce Marketing Cloud



  • Accelerate Campaign Delivery - Automate project management to quickly find approved content for the right audience and eliminate manual task work.
  • Track Campaign Performance - Close the loop on content and performance gaps to optimize future decisions.
  • Deliver Eye-catching Experiences - Increase clicks and conversions with higher quality, on-brand content in every channel.


Automate Personalization at Scale

Automatically match the right on-brand Aprimo content for the right persona with the intelligence of Salesforce Einstein.


Track Marketing KPIs

Connect Salesforce Datorama to Aprimo to combine marketing investment data (spend, resources) with marketing engagement data to get a complete view into marketing performance.


Streamline Marketing Planning

Plan and execute end-to-end customer journeys by connecting Salesforce’s Journey Builder with Aprimo’s marketing planning and project management capabilities.


Create Relevant Customer Messages

Simply drag and drop on-brand and on-message content into Salesforce Content Builder to create beautiful, on-brand campaigns every single time.


Visit the Aprimo Marketplace to learn more about the Salesforce connectors.


Salesforce AppExchange


See how Aprimo can help you unleash the power of content.


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