Aprimo Named a Leader in 2020 Forrester Wave for Marketing Resource Management.

Aprimo Productivity Management Software Moves Your Brand Forward

A Productivity Management Platform that Improves Speed to Market and Eliminates the Work About Work

Your team’s productivity is important. Bring order to workstream chaos and get content to market faster than ever with Aprimo Productivity Management. Improve productivity with automated workflows, task routing, reviews, and approvals that help your busy teams allocate their time on the work that moves your brand forward.

Use Agile methods like Kanban boards to manage resources more effectively. Automate project management processes like task routing, due-date assignments, and project milestones. With Productivity Management, your team will be able to speed up delivery, boost consistency, and make measuring impact easier than ever.

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What Makes Aprimo Work Management Software One of the Best Productivity Management Software in the Market

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Work on What Matters

Focus on high-value work by automating production processes and collaboration with intelligent workflows powered by proprietary AI.

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Faster to Market

Get to market faster—and easier—with a workflow platform that helps standardize and scale the way you produce content.

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Organized and Searchable Assets

Get automatic reports, agile boards, calendars, timelines, and other tools to help prioritize your team’s complex tasks.

Aprimo is a Leader in the Forrester Wave™: Marketing Resource Management Q1: 2020

The Benefits of a SaaS Work Management Solution

Marketing teams all over the globe spend a lot of time managing the production processes of their content. But they could be spending it on making the localized, personalized content their customers expect.

With Productivity Management, your team will gain the ability to:

Aprimo MRM software helped us shorten project approval times by 27%.

- Strategic Marketing Manager, Bank of America

Trusted, Innovative Partner For Our Productivity Management Needs

Aprimo is not only the best productivity management system for our needs, but as a company, we have always felt valued as a partner and not just another contract. The customer support is top notch.

Marketing Applications and Data Services
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See Aprimo’s Productivity Management and Agile Resource Management Tools in Action

Aprimo MRM Software Has Great Account Support

“The Aprimo team is great with account support. They’ve helped, supported and advised us on best practices to get the most value from the Aprimo platform.”

- Matthew Cox, Customer Strategy & Planning Manager, Yorkshire Building Society

Significant Workflow Flexibility and Effective Marketing Work Management

“Aprimo allows us significant flexibility in developing our campaign workflows, affording us the ability to both streamline our work as well as report out on how we’re doing against our key performance indicators.”

- Mike MacLaverty, Director-Marketing Management, AT&T

Take Back Control Of Your 5Ws Of Marketing

Personalization requires more than just customer data. It requires a new way of working that gives you control over your who, what, when, where, and why of marketing.

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Aprimo’s SaaS Content Operations Solution Gets Personalized Customer Experiences to Market Faster

How can you optimize the content lifecycle?

Fast-track your ability to create, manage, and share exceptional experiences. Gain complete insight into your content operations abilities so you can do all of your content marketing more effectively. Plan campaigns, create them, prioritize resources, organize assets, govern user access, and obtain in-depth campaign performance data—and integrate your favorite tools like Adobe Creative Cloud, Slack, and Salesforce. Deliver impactful customer experiences across your enterprise with marketing operations software that puts you in complete control.

Learn more about what sets Aprimo apart from other marketing resource management and digital asset management solutions.

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Learn How Aprimo Productivity Management and Its Agile Workflow Software Can Transform Your Enterprise


Get Started with Aprimo’s Productivity Management System

See how our Productivity Management platform can provide the technology solutions you need to produce content-driven customer experiences.