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Microsoft SSRS Connector

by Solutions Plus

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Overview

Analytics
Partner
Microsoft
Paid
Digital Asset Management, Plan, Productivity, Spend

The Microsoft SSRS Connector by Solutions Plus is a specialized data integration bridge between Aprimo and Microsoft SQL Server Reporting Services. This connector enables the direct extraction and visualization of live data across the entire Aprimo ecosystem, including DAM, Plan and Spend, and Campaign modules. By utilizing this integration, organizations can leverage their existing Microsoft infrastructure to deliver automated, brand-compliant enterprise analytics and executive reporting.

What it Does

The Microsoft SSRS Connector by Solutions Plus bridges the gap between Aprimo’s ecosystem and Microsoft’s enterprise-grade reporting services. This integration allows organizations to bypass manual data exports by establishing a direct connection to Aprimo data. By utilizing the SQL Server Reporting Services (SSRS) framework, teams can design, deploy, and manage pixel-perfect reports and dashboards that reflect real-time operational metrics across various Aprimo modules, including Plan and Spend, Productivity, and Digital Asset Management.

How It Works

The connector serves as a secure data bridge between the Aprimo API/Data layer and your Microsoft SSRS environment. Report designers use standard Microsoft discovery tools to identify Aprimo data fields, curate datasets, and design report layouts. Once published to your local or cloud-based SSRS portal, these reports maintain a persistent link to Aprimo, allowing for on-demand refreshes or scheduled automated snapshots.

Key Capabilities

  • The Microsoft SSRS Connector by Solutions Plus bridges the gap between Aprimo’s ecosystem and Microsoft’s enterprise-grade reporting services
  • This integration allows organizations to bypass manual data exports by establishing a direct connection to Aprimo data
  • By utilizing the SQL Server Reporting Services (SSRS) framework, teams can design, deploy, and manage pixel-perfect reports and dashboards that reflect real-time operational metrics across various Aprimo modules, including Plan and Spend, Productivity, and Digital Asset Management

FAQ

How does the connector access Aprimo data?
The connector establishes a secure connection between the Aprimo API layer and your SSRS instance, allowing standard authoring tools to query Aprimo data as a live source.
 
Is the data and reporting available in real-time?
Yes, it provides real-time access to ensure your reports and dashboards reflect the most current information available in the Aprimo platform.
 
Can I combine data from different Aprimo modules in a single report?
Absolutely. You can aggregate data across Campaign Segmentation, Digital Asset Management, Plan and Spend, and Productivity for cross-functional insights.
 
How are reports shared with stakeholders?
Reports can be published to a central SSRS portal, embedded into internal applications, or scheduled for automated delivery via email.
 
What is the benefit of using this over a new analytics platform?
By using your existing Microsoft infrastructure, it minimizes IT overhead and allows your team to use familiar tools, reducing the need for specialized training.