Meyer Cooks Up Success with Aprimo
Meyer ensured teams across 10 countries were only using on-brand assets with Aprimo DAM.
Content, Operations, and Planning for Manufacturing
Improve the Customer Experience with Aprimo
Manufacturers are undergoing massive digital transformation both in selling direct-to-consumers and in digitally selling B2B.
Aprimo accelerates digital transformation by providing manufacturing organizations with a single location to manage content operations—from planning and creation to alignment of content to product data. With Aprimo, manufacturers can more efficiently market directly to distributors, partners, and end-customers.
Take a 10-minute Tour of DAM
The Manufacturing Industry Leans on Aprimo
Marketing
Empower global and local marketers to localize and reuse content of all types in marketing campaigns and product launches.
Digital and eCommerce
Design, enrich, and deliver consistent digital product experiences in your B2B and direct-to-consumer (DTC) commerce channels.
Agencies and Partners
Ensure global brand consistency with a single source of truth—rest easy knowing your agencies and partners are all using on-brand content.
Aprimo’s Solutions for Manufacturing
Digital Asset Management
Gain a global, single source of truth for all your marketing, product, and sales content and easily localize, lower costs, and improve brand experiences.
Work Management
Empower teams to streamline and automate all the work and project management required to deliver consistent experiences for your end-customers — whether they are consumers, distributors, resellers, partners, or more.
Marketing Planning
In an industry going through massive digital disruption, ensure your marketing investments are optimized for the future.
Proven Benefits of Aprimo for Manufacturing
Accelerate digital transformation and product innovation with Aprimo.
Get to Market Faster
Streamline workflows to get content and products to market faster.
Higher Quality Content
Ensure global and local content is always on brand.
Global Management, Local Flexibility
Centrally manage global content and processes, while maintaining flexibility to meet local needs.
Digital Transformation
Digitally transform B2B and DTC selling tactics with higher quality content and streamlined planning processes.
Collaborate Smartly
Support cross-team collaboration across marketing, agencies, digital, and commerce teams with intelligent workflows.
Improve Distributor Relationships
Strengthen relationships with your distributors and resellers to provide end customers with exceptional customer experiences.
State of Agile Marketing in 2020
A comprehensive survey and analysis of where Agile is now and where it’s headed in the future.
Recommended Resources
Like Peanut Butter and Jelly: DAM & PIM Complement, Not Replace, One Another
Digital asset management and product information management work together to help you meet all of your data and content needs.
Content Ops: The Next Generation of Experience Marketing
The Content Advisory's Robert Rose discusses why content operations is a key part of delivering awesome customer experiences.
Demystifying Agile Marketing
Agile marketing may sound buzzword-y but it's here to stay. Read what Agile's all about.
Your Manufacturing Content Can Do More For You
Aprimo for manufacturing helps your team work better together to get the most from your content. Better ROI, less email, more streamlined collaboration—Aprimo does that and much more for your team.