Digital Asset Management
Manage content planning, creation, and distribution all in one place to get on-brand, personalized customer experiences to market faster.
Productivity Management
Improve productivity and collaboration, increase visibility, and align strategies with business objectives in real time to move your brand forward.
Plan & Spend
Track, measure, and optimize your marketing spend and performance with planning, budgeting, and expense management tools all in one place.
Marketplace
Explore partner apps, connectors, tools, and templates that expand the capabilities of the Aprimo platform.
By categories
Resource Library
Blog
Product Tours
Success Stories
Videos
Events and Webinars
Sync!
Aprimo Studios
Featured
The Definitive Guide to Content Operations
Everything you need to know about content ops and how it helps drive personalized CX at scale.
Discover Aprimo's Content360°
Get a single view into strategy, planning, execution, review, and delivery across all teams and locations in real time.
Marketing Cheat Codes Podcast
Join industry luminaries and DAM experts on how they beat Marketing: the game that never ends. New episodes every other week!
Resource Library
The Ultimate Guide to Scaling Your Content Operations
Whitepaper
Struggling to scale personalized experiences? A customer-centric content model will keep your team aligned, so you can reach the finish line before your competitors.
Since 2000, 52% of Fortune 500 companies have either gone bankrupt, been acquired or ceased to exist as a result of digital disruption.* To avoid becoming another casualty, we recommend you create a customer-centric marketing model.
In this approach, you perfect the content experience by reverse engineering it, resulting in new agile methods that save you both time and resources. If you’re wondering where to start, dive into our whitepaper, where we give you the magic formula for scaling content like a pro.
The whitepaper will teach you how to nail every customer interaction. Top highlights include:
- How digital has changed customer expectations
- The scoop on your invisible competitors
- Six steps to scaling content like a pro
- Key questions to ask yourself along the way
Ready to get a leg up on the customer experience — and your competitors? Download our free whitepaper.
*Harvard Business Review, July 2017.
