Experience Best-In-Class Digital Asset Management

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Digital Asset Management

Manage content planning, creation, and distribution all in one place to get on-brand, personalized customer experiences to market faster.

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Productivity Management

Improve productivity and collaboration, increase visibility, and align strategies with business objectives in real time to move your brand forward.

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Plan & Spend

Track, measure, and optimize your marketing spend and performance with planning, budgeting, and expense management tools all in one place.

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The Definitive Guide to Content Operations

Everything you need to know about content ops and how it helps drive personalized CX at scale.

Discover Aprimo's Content360°

Get a single view into strategy, planning, execution, review, and delivery across all teams and locations in real time.

Marketing Cheat Codes Podcast

Join industry luminaries and DAM experts on how they beat Marketing: the game that never ends. New episodes every other week!

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How to Scale Customer Experiences with Modular Content


Struggling to scale content personalization? It’s time to take a modular approach to content management, so your team can bust-out exceptional customer experiences — in record time.

According to Forrester, 67% of companies surveyed aren’t looking to create more content, but would rather learn how to better deliver and reuse the content they already have.* If you’re in the same boat, you could use a modular strategy to scale content personalization. 


Modular content is the process of creating, managing, and activating content in its smallest, reusable form to speed-up time to market. If you’re wondering how it’s done, give our ebook a read to get a leg up on your content — and competition


This ebook covers how to break-through scaling challenges, while staying on-brand and compliant. Top highlights include: 


  • ‘Content blocks’ and other key modular content terminology 
  • Why the Tiered Modular Content Approach is your best bet
  • The 8+ benefits of taking a modular approach to content
  • How a scalable DAM drives a modular content strategy


Ready to use a modular approach to scale content personalization faster than ever? Download our free ebook.


*The Forrester Wave™: Digital Asset Management for Customer Experience, 2022.



See how Aprimo can help you unleash the power of content.


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