Event

Henry Stewart DAM New York 2025, October 14–15

RWS Connector for Aprimo Digital Asset Management

by RWS

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About the Integration

CMS and Digital Experience PlatformsMarketing AutomationTranslation
Integration
RWS
Paid
Digital Asset ManagementProductivity Management

The Aprimo-RWS connector, built and maintained by RWS, integrates Aprimo Digital Asset Management with RWS Tridion. Users can easily view their Aprimo assets within the RWS environment while still leveraging the power of Aprimo Digital Asset Management behind the scenes.

This connector provides Tridion Sites users with access to centrally stored assets in the Aprimo digital asset management (DAM) system, including images, videos, and documents available for use across the entire organization. Through this integration, Tridion users can create rich web experiences enhanced by assets stored in Aprimo.

Key Features:

  1. Seamless Asset Navigation: Navigate to and search for Aprimo-stored assets directly from Tridion Experience Space, streamlining the content creation process.
  2. Metadata Management: Edit asset metadata within Tridion Experience Space, facilitating easier asset management and usage tracking.
  3. Customizable Asset Display: Tailor asset appearance, including aspect ratio and resolution, for optimal presentation on any page.
  4. Efficient Asset Delivery: For sites requiring all assets to be publicly available, utilize Aprimo Public CDN URLs (where available) at the time of publishing, ensuring immediate asset accessibility even before caching.

This connector enhances the synergy between Tridion Sites and Aprimo DAM, enabling more efficient and dynamic content management across your digital ecosystem. As a plug-and-play solution, this connector is designed for easy implementation and immediate use, requiring minimal setup and configuration.