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Manage content planning, creation, and distribution all in one place to get on-brand, personalized customer experiences to market faster.
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Improve productivity and collaboration, increase visibility, and align strategies with business objectives in real time to move your brand forward.
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The Definitive Guide to Content Operations
Everything you need to know about content ops and how it helps drive personalized CX at scale.
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FADEL Rights Cloud Connector
by Aprimo
About the Integration
Digital Rights Management
Integration
FADEL
Paid
Digital Asset Management
The FADEL Rights Cloud Connector ensures that customers are able to deliver personalized and engaging customer experiences that meet corporate standards for content compliance. Marketers at global brands can easily verify, automate and manage sophisticated digital asset rights across multidimensional and simultaneous attributes (e.g., talent/celebrity contracts, event sponsorship agreements, in-market time periods, and region suitability among others). Companies are able to associate rights-managed digital assets stored in Aprimo Digital Asset Management with the agreements and releases that are maintained within Rights Cloud – driving intelligent rights inheritance across all assets. The connector empowers your teams to check and clear usage rights in real-time, pre- and post-production, from directly within Aprimo. End users gain instant visibility into rights and restrictions without disruption to their existing processes; and rights inheritance allows contract amendments to propagate across all assets for ease of maintenance.
