Webinar: The Convergence of DAM and Production Workflow: a Combination to Drive Adoption, Compliance & Productivity
September 26, 2019 at 11:00 am CDT
What You'll Learn As DAM platforms expand their native workflow capabilities, and Marketing Resource Management platforms get smarter about embedding DAM within their sophisticated Production Workflow engines, an increasingly compelling opportunity exists to take advantage of the DAM + Workflow combination across the enterprise. Why is this combination important? Where do you start? What key things should you do to capture the potential? This session will explore how marketing organizations can take a more holistic view of their combined DAM + Workflow capabilities. It will also discuss ideas on how a clever combo of DAM + Workflow can improve platform adoption, asset compliance and operational productivity.