Our Work Management & DAM Platform Enables Personalized Customer Experiences

A complete content operations and marketing project management software solution to manage content planning and creation all in one platform.

Coordinate every aspect of content strategy and execution, break down department silos, and get a full view of content performance with Aprimo content operations solution. With Aprimo, your teams will spend their time and effort on content and digital marketing strategies that actually drive business outcomes and reach customers in the right channels.

Teams will have access to marketing project management tools that allow them to track content operations projects and tailor custom workflows. Creative teams can manage projects with ease and meet due dates on time in a single marketing management platform.

Watch a marketing team use Aprimo digital asset management and work management to full effect in a quick, interactive product tour.

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Assess your content lifecycle maturity

Our Marketing Operations Platform Includes Marketing Operations Management Tools and Products That Cover Everything You Need.

Digital Asset Management

Centrally manage content and digital assets to easily find, localize, and share.

Productivity Management

Understand who’s working on what and optimize workloads for more productive project management.

Plan & Spend

See what you’re spending on, and what adds to the bottom line.

Aprimo’s SaaS Content Operations Solution Gets Personalized Customer Experiences to Market Faster

How can you optimize the content lifecycle?

Fast-track your ability to create, manage, and share exceptional experiences. Gain complete insight into your content operations abilities so you can do all of your content marketing more effectively. Plan campaigns, create them, prioritize resources, organize assets, govern user access, and obtain in-depth campaign performance data—and integrate your favorite tools like Adobe Creative Cloud, Slack, and Salesforce. Deliver impactful customer experiences across your enterprise with marketing operations software that puts you in complete control.

Learn more about what sets Aprimo apart from other marketing resource management and digital asset management solutions.

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Leading Digital Asset Management and Work Management Solution

The Forrester Wave™: Digital Asset Management For Customer Experience, Q4 2019

The Forrester Wave™: Digital Asset Management for Customer Experience, Q4 2019

Find out why Forrester Research named Aprimo a Leader in this report comparing 14 of the most significant players in the DAM space.

The Forrester Wave™: Marketing Resource Management, Q1 2020

The Forrester Wave™: Marketing Resource Management, Q1 2020

Learn why Aprimo was named a Leader in Marketing Resource Management in the Forrester Wave™ Report, an industry staple.

Like What You See? Get More Information From Our 10-minute DAM and MRM Product Tours

Take a 10 minute product tour of Aprimo's DAM

Digital Asset Management Product Tour

See how a disparate marketing team uses Aprimo DAM to streamline and orchestrate all the work in creating, enriching, managing, and delivering the right content, at the right time to ensure an exceptional customer journey.

Take a 10 minute product tour of Aprimo's Work Managemnt solution.

Work Management Product Tour

Watch how Aprimo Productivity Management allows marketing teams to streamline operations to get to market faster than the competition—beginning with planning and resourcing initiatives, through work management, and enrichment of content for delivery into execution channels.

Ready to See Aprimo in Action? Learn How Aprimo Digital Asset Management and Work Management Can Help You Unleash the Power of Content.

Find out why marketing agencies and enterprises trust Aprimo to meet their digital asset management, productivity management, and digital marketing budget allocation needs.