A complete content operations and marketing project management software solution to manage content planning and creation all in one platform
Coordinate every aspect of content strategy and execution, break down department silos, and get a full view of content performance with Aprimo content operations solution. With Aprimo, your teams will spend their time and effort on content and digital marketing strategies that actually drive business outcomes and reach customers in the right channels.
Teams will have access to marketing project management tools that allow them to track content operations projects and tailor custom workflows. Creative teams can manage projects with ease and meet due dates on time.
Watch a marketing team use Aprimo digital asset management and work management to full effect in a quick, interactive product tour.
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Aprimo allows you to manage everything from content planning, creation, and distribution—what we call the Content Lifecycle—all in one digital asset management platform.
In DAM, you’ll store any type of content or asset, from text-based files to 4K video and 3D files, and make them easier than ever to find with state-of-the-art auto-tagging. Collaborate with internal team members and external partners to create and approve digital content and get it faster to market.
Aprimo’s digital asset management platform, with a wide range of project management software tools for digital marketers, is a must-have for smooth content collaboration. Best-in-class integrations with third-party solutions like Salesforce and Adobe Creative Cloud make DAM easy to add to your tech stack.
Simplify and automate collaboration with automated workflows and streamlined approval processes to increase the speed to market for your content marketing campaigns.
Focus on the work that matters most by eliminating low-value project management and content governance tasks. Create custom workflows that work for your teams. Keep marketing agile without sacrificing regulatory risk.
Proprietary content AI supports performance in real-life use cases by learning your particular business context. With Aprimo’s digital marketing management software, teams become more agile as task management turns effortless. Aprimo AI-powered workflows automate task routing, reviews and approvals, and create self-populating agile boards.
Better manage your marketing organization’s financial investments and resources to create an efficient experience-focused organization.
Easily estimate, configure, and visualize budgets for every digital marketing project. Align marketing and business goals so you’ll be sure to properly allocate spend to meet wider enterprise goals.
Gain data-driven insights into budgets and actual spend against marketing performance. Dig deeper into data to see the true return on effort that goes into campaigns at every level. Aprimo’s marketing project management software helps you stay on budget from project planning to execution of your marketing operations.
Fast-track your ability to create, manage, and share exceptional experiences. Gain complete insight into your content operations abilities so you can do all of your content marketing more effectively. Plan campaigns, create them, prioritize resources, organize assets, govern user access, and obtain in-depth campaign performance data—and integrate your favorite tools like Adobe Creative Cloud, Slack, and Salesforce. Deliver impactful customer experiences across your enterprise with marketing operations software that puts you in complete control.
Learn more about what sets Aprimo apart from other marketing resource management and digital asset management solutions.
Find out why Forrester Research named Aprimo a Leader in this report comparing 14 of the most significant players in the DAM space.
Learn why Aprimo was named a Leader in Marketing Resource Management in the Forrester Wave™ Report, an industry staple.
See how a disparate marketing team uses Aprimo DAM to streamline and orchestrate all the work in creating, enriching, managing, and delivering the right content, at the right time to ensure an exceptional customer journey.
Watch how Aprimo Productivity Management allows marketing teams to streamline operations to get to market faster than the competition—beginning with planning and resourcing initiatives, through work management, and enrichment of content for delivery into execution channels.
Find out why marketing agencies and enterprises trust Aprimo to meet their digital asset management, productivity management, and digital marketing budget allocation needs.