Digital Asset Management
Manage content planning, creation, and distribution all in one place to get on-brand, personalized customer experiences to market faster.
Productivity Management
Improve productivity and collaboration, increase visibility, and align strategies with business objectives in real time to move your brand forward.
Plan & Spend
Track, measure, and optimize your marketing spend and performance with planning, budgeting, and expense management tools all in one place.
Marketplace
Explore partner apps, connectors, tools, and templates that expand the capabilities of the Aprimo platform.
Featured
The Definitive Guide to Content Operations
Everything you need to know about content ops and how it helps drive personalized CX at scale.
Take the Content Maturity Assessment
Asses your organization's content maturity and get a roadmap for driving better content decisions.
Marketing Cheat Codes Podcast
Join industry luminaries and DAM experts on how they beat Marketing: the game that never ends. New episodes every other week!
inriver + Aprimo
The inriver Aprimo Connector seamlessly synchronizes product content and product information between both industry-leading solutions, empowering your marketers, merchants, commerce and digital teams to optimize how they produce, find, manage, enrich, distribute, and syndicate product content and information across all channels. Completely open source with extensive documentation and best practices included, the inriver Aprimo Connector makes it easier than ever to connect your two best-of-breed solutions, accelerate your product media supply chain, and drive customer engagement.
Key Benefits
Fully told & Consistent Product Stories Across Your Omnichannel
Seamlessly connect digital assets and product data, increasing asset quality and consistency across all products for experiences that convert.
Always On-Brand, Always Compliant
Maintain full control of products with a single version of product data and product content.
Faster time to market, Always Relevant
Accelerate your production of products and corresponding content and leverage contextual and relevant product data across all touchpoints.
