Test drive the best DAM in the business.

Platform

Digital Asset Management

Manage content planning, creation, and distribution all in one place to get on-brand, personalized customer experiences to market faster.

Productivity Management

Improve productivity and collaboration, increase visibility, and align strategies with business objectives in real time to move your brand forward.

Plan & Spend

Track, measure, and optimize your marketing spend and performance with planning, budgeting, and expense management tools all in one place.

Marketplace

Explore partner apps, connectors, tools, and templates that expand the capabilities of the Aprimo platform.

Solutions

By industries

Financial Services

Life Sciences

Manufacturing

Consumer Goods

Technology

Retail

Pricing
Resources

Featured

The Definitive Guide to Content Operations

Everything you need to know about content ops and how it helps drive personalized CX at scale.

Take the Content Maturity Assessment

Asses your organization's content maturity and get a roadmap for driving better content decisions.

Marketing Cheat Codes Podcast

Join industry luminaries and DAM experts on how they beat Marketing: the game that never ends. New episodes every other week!

Partners

Technology Partner

inriver

Your product content is what makes or breaks a sale – turn your product stories into a competitive advantage.

inriver empowers organizations to deliver revenue-driving product information at every touchpoint. inriver’s Digital-first PIM™ enables organizations to bring compelling product stories to life for highly customized purchases, obtain actionable guidance on what influences buying decisions, and then quickly adapt to put insights into action. inriver helps B2B and B2C organizations turn product information into strategic assets to drive revenue for over 1,500 brands and +600 customers globally. Founded in 2007 with headquarters in Malmö, Sweden, inriver has offices in Amsterdam, Berlin, Chicago, Davao, London, Manila, and Stockholm.

inriver + Aprimo

The inriver Aprimo Connector seamlessly synchronizes product content and product information between both industry-leading solutions, empowering your marketers, merchants, commerce and digital teams to optimize how they produce, find, manage, enrich, distribute, and syndicate product content and information across all channels. Completely open source with extensive documentation and best practices included, the inriver Aprimo Connector makes it easier than ever to connect your two best-of-breed solutions, accelerate your product media supply chain, and drive customer engagement.

Key Benefits

Fully told & Consistent Product Stories Across Your Omnichannel

Seamlessly connect digital assets and product data, increasing asset quality and consistency across all products for experiences that convert.

Always On-Brand, Always Compliant

Maintain full control of products with a single version of product data and product content.

Faster time to market, Always Relevant

Accelerate your production of products and corresponding content and leverage contextual and relevant product data across all touchpoints.

Partner Resources

Why You Need Both DAM & PIM

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