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Aprimo for Manufacturing

Our centralized content operations platform streamlines all your marketing and digital transformation efforts, from collaboration and distribution to protecting your global brand reputation.

Gain a Single Source of Truth

Centrally manage global content to ensure all agencies and partners use only approved, on-brand, and compliant content while simplifying localization, translation, and reuse for all regional campaigns and product launches.

Get More Relevant Customer Experiences to Market Faster

Empower internal and external teams with automated workflows and efficient collaboration and planning tools to quickly deliver high quality content and product experiences across all B2B and direct-to-consumer commerce channels without sacrificing brand, regulatory, or legal compliance.

Transform Your Digital Engagement Strategies

Streamline digital and e-commerce experiences for the modern buyer profile, deepening your connections with self-directed, digitally-enabled, and increasingly remote buyers so digital transformation initiatives don’t fall short.

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Streamlined Content Management to Reduce MLR Process Time

Boston Scientific utilizes Aprimo for content creation, MLR approvals, and content distribution globally. Insight into content creation and management activities is provided through Power BI reports, leading to streamlined processes and, a 21% decrease in MLR process cycle times and increased content reuse.

Streamlined Content Management to Reduce MLR Process Time

Boston Scientific utilizes Aprimo for content creation, MLR approvals, and content distribution globally. Insight into content creation and management activities is provided through Power BI reports, leading to streamlined processes and, a 21% decrease in MLR process cycle times and increased content reuse.

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Stacey Hunsdon

Program Manager, MUFG Union Bank

Aprimo for the win!

“We use Aprimo as our Marketing project management tool as well as DAM. We had 2 different tools before and were not aligned correctly. We were able to build out our requirements with the Aprimo team to suit our exact needs. We are also able to get things changed as needed in our custom built version.”

Aprimo for the win!

“We use Aprimo as our Marketing project management tool as well as DAM. We had 2 different tools before and were not aligned correctly. We were able to build out our requirements with the Aprimo team to suit our exact needs. We are also able to get things changed as needed in our custom built version.”

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Mihir Shah

Marketing & Advertising Technology Leader, Grainger

Grainger Embraces Digital Tools To Streamline Marketing

“It’s a fully automated, well-oiled integration where we hardly get any errors. We work very closely with Aprimo customer service and the consulting team, but it was a good effort that’s paying dividends for us now.”

Grainger Embraces Digital Tools To Streamline Marketing

“It’s a fully automated, well-oiled integration where we hardly get any errors. We work very closely with Aprimo customer service and the consulting team, but it was a good effort that’s paying dividends for us now.”

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Suggested Resources for Manufacturing

See how Aprimo can help you unleash the power of content.