Digital Asset Management
Manage content planning, creation, and distribution all in one place to get on-brand, personalized customer experiences to market faster.
Productivity Management
Improve productivity and collaboration, increase visibility, and align strategies with business objectives in real time to move your brand forward.
Plan & Spend
Track, measure, and optimize your marketing spend and performance with planning, budgeting, and expense management tools all in one place.
Marketplace
Explore partner apps, connectors, tools, and templates that expand the capabilities of the Aprimo platform.
Featured
The Definitive Guide to Content Operations
Everything you need to know about content ops and how it helps drive personalized CX at scale.
Take the Content Maturity Assessment
Asses your organization's content maturity and get a roadmap for driving better content decisions.
Marketing Cheat Codes Podcast
Join industry luminaries and DAM experts on how they beat Marketing: the game that never ends. New episodes every other week!
Aprimo Salesforce Connector for Tableau
Solution Brief
Integrate Experience Insights
Easily integrate and visualize content, operational, and planning data with the Aprimo Tableau Connector. Empower business users to tap into real-time Aprimo data through Tableau to uncover new insights.
- Guide Decisions - Back up your brand strategies and campaign plans with businessfriendly reports.
- Quantify Return on Effort - Automate refreshes of Aprimo data in Tableau to pull together customer engagement data with content, operational, and planning data to clearly see ROI.
- Elevate Your Solution - Use the power of Tableau to go beyond traditional reporting and deliver data-driven operational, financial, and digital asset insights from Aprimo.
HERE’S HOW IT WORKS
Connect to Tableau
Seamlessly connect Aprimo to Tableau to keep your Tableau workbooks automatically updated.
Automatically Retrieve Data
The Aprimo Reporting API and Tableau Web Data Connector together enable scheduled, automated refreshes.
Embed Tableau Reports in Aprimo
See your in-depth Tableau reports directly in the Aprimo user interface to give users convenient access to powerful insights.
