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Digital Asset Management

Manage content planning, creation, and distribution all in one place to get on-brand, personalized customer experiences to market faster.

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Productivity Management

Improve productivity and collaboration, increase visibility, and align strategies with business objectives in real time to move your brand forward.

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Plan & Spend

Track, measure, and optimize your marketing spend and performance with planning, budgeting, and expense management tools all in one place.

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Explore partner apps, connectors, tools, and templates that expand the capabilities of the Aprimo platform.

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The Definitive Guide to Content Operations

Everything you need to know about content ops and how it helps drive personalized CX at scale.

Discover Aprimo's Content360°

Get a single view into strategy, planning, execution, review, and delivery across all teams and locations in real time.

Marketing Cheat Codes Podcast

Join industry luminaries and DAM experts on how they beat Marketing: the game that never ends. New episodes every other week!

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Salesforce Connector for Journey Builder

Solution Brief

Create Personalized Customer Journeys and See Why They Work

The Salesforce Connector for Journey Builder brings Aprimo functionality with Salesforce ecosystem efficiency together to help users quickly create intuitive customer journeys and connect results and outcomes to content strategies developed in Aprimo.

  • See how customers interact with journeys - Gain a clear view into all stages of a customer journey, seeing where customers convert so you can easily replicate success.
  • Powerful experiences across touchpoints - Create personalized customer journeys with branching paths that will inspire customers across email, web, and more.
  • Automatically shift with customer behavior - Set automated journey logic that changes the journey based on customer engagement and decisions in real time.

Aprimo Salesforce Connector for Journey Builder

Here’s How It Works

Connect to Aprimo

Sync your carefully designed customer journeys to plans made in Aprimo.

 

Combine Customer Journeys With Aprimo Planning

See how each branch in your customer journey informs conversion.

 

Optimize Customer Journey Design

Get robust data that informs your content marketing strategies and quantitatively proves the value of stages of the journey.

 

Visit the Aprimo Marketplace to learn more about the Salesforce connectors. https://www.aprimo.com/salesforce/

 

Salesforce AppExchange

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