Forrester Wave™: Digital Asset Management for Customer Experience, Q2 2018

According to Forrester Research, Inc., the Digital Asset Management market is growing because more Application Development and Delivery professionals see content organization and delivery as a way to address their top challenges.

Read this report to learn

  • Why Aprimo is recognized as a leader in Digital Asset Management technology
  • How you can leverage DAM technology to better manage your content across various distribution channels

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Forrester Wave™: Digital Asset Management for Customer Experience, Q2 2018

Aprimo Campaign allows marketers and analysts to generate their own targeted customer lists, assign offers to subsegments, and orchestrate delivery to any marketing channel: email, direct mail, call, social, and other digital channels. It offers advanced segmentation features that securely query your data in place wherever it rests—on-premise, hosted, or in the cloud. This allows your organization to better target prospects and customers with the best campaigns and offers throughout their customer journey.

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With Aprimo Digital Asset Management

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