MarTech East

September 16-18, 2019
Hynes Convention Center in Boston, MA
Booth #507

MarTech features some of the most innovative, unique marketing experts who are ready to help you learn, grow and find success. The show is organized into three core learning tracks designed to help you easily navigate the show and select the sessions you care about most.

Save 15% off the ticket price with discount code MTE19SPONSOR15AA

MarTech East

September 16-18, 2019
Hynes Convention Center in Boston, MA
Booth #507

MarTech features some of the most innovative, unique marketing experts who are ready to help you learn, grow and find success. The show is organized into three core learning tracks designed to help you easily navigate the show and select the sessions you care about most.

Save 15% off the ticket price with discount code MTE19SPONSOR15AA

Metrics, Metrics, Metrics: The Ins & Outs Of Content Effectiveness

Tuesday, September 17 at 10:55am-11:25am

Join our CMO, Ed Breault, for a session on how marketers today focus content metrics on reach: how many people viewed, read, or clicked on a piece of content. Reach, however, is just one part of measuring content effectiveness. This session will discuss how marketer's today can more effectively create, manage, and deliver content into market and measure holistic content ROI.

Metrics, Metrics, Metrics: The Ins & Outs Of Content Effectiveness

Avoiding Tech Debt Without Avoiding Tech

Tuesday, September 17 at 10:55am-11:25am


Join our CMO, Ed Breault, for a session on how marketers today focus content metrics on reach: how many people viewed, read, or clicked on a piece of content. Reach, however, is just one part of measuring content effectiveness. This session will discuss how marketer's today can more effectively create, manage, and deliver content into market and measure holistic content ROI.

Venue

Hynes Convention Center
Hynes Convention Center

900 Boylston St.
Boston, MA 02115

Venue

Hynes Convention Center
Hynes Convention Center

900 Boylston St.
Boston, MA 02115

Ready to Take the Next Step?

Request a Live Demo