Demystifying Agile Marketing in a Regulated Industry
Not quite sure how Agile Marketing can work in a regulated industry? Read on.
The last ten years have brought greater customer demands and more channels for your team to be present in—all while budgets dwindle, regulations become more complex, and pressure to succeed ramps up.
Agile Marketing as a concept is not new to marketers in banking, insurance, and wealth management, but the blueprint for balancing speed and compliance has only recently been completed.
In “Demystifying Agile Marketing,” you can restart your understanding of Agile Marketing, including different approaches to Agile, why you need it to deliver the best, most relevant content you can, and six concrete benefits of getting Agile into your marketing team.
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