Purpose-Built DAM Platform for Must-Have Compliance
Aprimo helps automotive marketers get their approved, compliant, on-brand content into channels at the speed of digital—with peace of mind.
See it in action.
Manage your entire content lifecycle. Aprimo DAM gives automotive marketing teams of all sizes productivity management, internal collaboration, and asset management capabilities. Manage your resources effectively, track project budgets accurately, and get your compliant content in front of your target audiences faster.
See it in action for yourself!
Take an Interactive Product TourGet the brand planning, budgeting, and content management capabilities you need to efficiently create, manage, and review your content. Then get it swiftly into the hands of your customers. Our digital asset management solution is ideal for any automotive organization, including: car, truck and SUV manufacturers, manufacturer-affiliated dealerships, new and used dealerships, and dealer associations.
Avoid regulatory fees and keep all marketing activities and content compliant. Aprimo DAM offers robust audit trails, rights management, and reference and claims management. Easily adhere to advertising laws and regulations for new and pre-owned vehicles like: clear and conspicuous disclosures, comparison and credit advertising, environmental and fuel economy claims, leasing / regulation M laws, and more.
Take control of consistent branding and messaging by centralizing your content management with our automotive marketing DAM. Give internal users and partners access to the things they need to do their best work—and nothing more. Versioning control and a history view helps you ensure the right content is going out to the right audiences on the right channels, or find and fix mistakes fast.
Combine upstream and downstream performance data to create useful, interactive reports that pinpoint marketing content that resonates with your audience, what’s not hitting the mark, and what was worth the effort. Gain key insights into your buyers based on their engagement with your content so you can improve your messaging and use the most effective channels.
Aprimo helps automotive marketers get their approved, compliant, on-brand content into channels at the speed of digital—with peace of mind.
See it in action.
Learn how to create, approve, review, and reuse all of the content your team dreams up—while ensuring every piece of it meets regulations—in this webinar.
See how a disparate marketing team uses Aprimo DAM to streamline and orchestrate all the work in creating, enriching, managing, and delivering the right content, at the right time to ensure an exceptional customer journey.
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Gain the most from your approved content with Aprimo. Deliver consistent, engaging, and compliant content to your clients and prospects at scale.