Aprimo Sync! United States
Join us for a great experience where Aprimo experts, customers, and industry leaders cover the essentials to operationalize your business and start your transformation for today's marketing world.
Aprimo Sync! 2019 will deliver an elevated, immersive experience that stands out from other top-level industry events. Building on the success of our past conferences, it will have an eye on the future of our industry with a focus on content, operations, and performance.
This year’s event will feature an agenda dedicated to helping you amplify your customer experiences and all the resources involved in delivering them.
The value your team will receive from attending Aprimo Sync! 2019 will greatly exceed any ROI you’re expecting or have experienced from previous Sync! events. Your added investment this year will help us provide:
- A more expansive venue that allows for a higher caliber of programming
- Peer-driven interactive discussions with highly respected industry thought leaders
- A customized Aprimo master class exclusively designed for attendees
- On-site and off-site networking opportunities with peers and leaders
- Exciting after-hours entertainment at a renowned local venue
Marketers and customer experience team members from all levels of your organization. From System Administrators to the CMO, there’s something for everyone!
Can't make it to Aprimo Sync! Nashville? Check out Aprimo Sync! Barcelona.
Pre-event MasterClass, and Pre-event Charity Golf Outing
Keynotes, Large Group Discussions, Birds of a Feather Lunch, APEX Awards, and Evening Fun in Nashville
Keynotes, Breakouts, Networking, & Closing Remarks
More agenda details coming soon!
|8:00 am – 9:00 am||Registration and Breakfast|
|9:00 am – 9:15 am||Welcome|
|9:15 am - 10:30 am||Keynote Speaker: Can the GDPR Save Customer Experience Management (From Itself)|
Dr. Tim Walters, The Content Advisory
Dr. Tim Walters, principal strategist and privacy lead at The Content Advisory, will present two key ways brands can completely reorient their CXM processes, technologies, and strategies. Additionally, Dr. Walters will illustrate actionable ways that brands can actually leverage the GDPR to address this crippling “trust deficit” among consumers.
Please see the keynote tab for more details
|10:30 am – 11:00 am||Break|
|11:00 am – 12:00 pm||The Future of Aprimo: Merging People, Content and Data|
|12:00 pm – 1:30 pm||Lunch||Partner Session|
|1:30 pm - 2:15 pm||Customer Story: SOS Children's Villages|
Ute Hennig and Martina Meng
SOS Children's Villages is one of the largest child development organisations in the world. To ensure uninterrupted care for both child and family, the organisation builds on Aprimo DAM to deliver world-class fundraising and donor impact measurement in real time. Aprimo DAM is part of the backbone of our efforts towards digital transformation. But it does not just support the dissemination of information: It changes mindsets; it helps improve input for the delivery of a better output.
|2:15 pm – 3:00 pm||Customer Story: A Journey to Customer Centric Programmes|
|3:00 pm - 3:30 pm||Break|
|3:30 pm - 4:30 pm||Panel Discussion: The Future of Marketing - How are you planning for it?|
Facilitated by: Dr. Tim Walters
|4:30 pm – 5:00 pm||Recognizing Excellence: Aprimo APEX Awards|
Master of Ceremonies: Ed Breault
|6:00 pm - 9:00 pm||Evening Activity: The Ivory Vault Themed Cocktail Party|
Please see entertainment tab for more details
|8:00 am – 8:30 am||Breakfast|
|8:30 am – 9:30 am||New Product Showcase: A First Look at Aprimo’s Latest Innovations|
|9:30 am – 10:30 am||Main Stage: Deep Dive into Aprimo Roadmap|
Kevin Souers, Eric Teitsma, and Petra Tant
|10:30 am – 10:45 am||Break|
|10:45 am – 11:35 am||Follow up Q&A on Product Roadmap Deep Dive|
Eric Teitsma and Petra Tant
|Globalizing Your Content Strategy For Impactful Customer Experiences|
|Best Practices in Plan & Spend: Planning, Budgeting, Forecasting, Monitoring and More
|11:35 am – 11:40 pm||Transition|
|11:40 am – 12:30 pm||Best Practices in DAM: Taxonomy, Rights and Integrations|
|Value Targeting: Marketing Performance and Tracking The Right Marketing KPIs|
Mark Fera and Steve Sugar
|Content Intelligence: Separating Hype vs. Reality|
|12:30 pm – 1:30 pm||Lunch|
|1:30 pm – 2:30 pm||Main Stage: Customer Story – Yorkshire Building Society|
YBS Group has been on a Marketing Operations journey over the last 2 years. Moving from antiquated process to a centralised and fully digital Marketing Operations solution has thrown up many challenges, but ultimately has led to massive benefits for the organisation, and those using the solution. This session will explore the highs and lows of this transformation, and share our experience of some of the benefits you can expect, and some you might not!
|2:30 pm – 3:30 pm||Best Practices In Marketing Productivity: Workflows, Culture, and Resource Management|
|Why a Local Marketing Strategy is Critical for Global Brands|
|Personalizing Brand Experiences|
|3:30 pm – 3:45 pm||Break|
|3:45 pm – 4:45 pm||Main Stage: Panel Discussion – Driving Marketing Transformation, and Managing Change|
Facilitated by: Mark Fera
|4:45 pm – 5:00 pm||Main Stage: Closing Remarks|
Aprimo “APEX” Awards, [APrimo EXcellence]
These awards are designed to recognize Customer and Alliance Partners of Aprimo who drive Marketing Excellence through the use of Aprimo solutions within the Aprimo community and demonstrate tangible ROI while achieving the Aprimo Advantage. There are 5 categories, 3 are customer self-nominating.
201 5th Ave S.
Nashville, TN 37203
Aprimo has secured two room blocks at hotels located an easy walk from the Music City Center venue. Please secure your room early, as rooms go quickly!
310 4th Ave South
Nashville, TN 37201
Room pricing starts at $289 /night plus applicable taxes.
Nashville, TN 37203
Room pricing starts at $269/night plus applicable taxes.
Call in to make your reservations directly at 877-HIE-STAY (877-443-7829) with the identifier of Aprimo or book online. If you are wanting to reserve nights outside of May 14-16th, please contact the hotel directly at 615-244-8188 with the block code APS.
Other unaffiliated nearby hotels
301 3rd Ave S
Nashville, TN 37201
807 Clark Pl
Nashville, TN 37203
201 8th Ave S
Nashville, TN 37203
Sponsor Aprimo Sync! 2019 United States
Aprimo provides technology solutions for content, operations, and performance that enable enterprises to optimize their brand experiences and the resources they use to deliver them. Our platform gives enterprises the advantage by streamlining and governing all the behind-the-scenes activities--from ideation to distribution--involved in delivering exceptional brand experiences. Aprimo is headquartered in Chicago, with global R&D and customer support in Indianapolis, and international operations based in London.
Aprimo Sync! is an opportunity for Aprimo customers to learn about coming product innovations, hear from industry thought leaders, network, share best practices, and build deeper relationships with Aprimo and our partners. This will be a two-day event located in Nashville on May 15-16, 2019.
Aprimo Sync! Nashville Pricing
May 15-16, 2019
|Individual Pricing||Per Person Group Pricing|
|Super Early Bird Pricing|
|Early Bird Pricing|
01/01/2019 Until 03/15/2019
03/16/2019 Until 05/08/2019
|Last Minute Registration|
05/09/2019 Until 05/15/2019
Pre-event Master Class Registration – FREE
Class will be held May 14, 2019 in the afternoon. Limited space is available!
Pre-event Charity Golf Outing – $150/person
Tee time will be May 14, 2019 in the afternoon. All proceeds will benefit SOS Children’s Villages.
Register for Aprimo Sync! 2019 in Nashville
Please register by May 8, 2019 to guarantee your seat.
A portion of our registration fees will be benefiting SOS Children’s Villages, an organization working to protect and care for children around the world. Thank you for helping Aprimo give back to a great organization!