• Products Overview
• What is EMM?
• What is MRM?
• Technology
• Application Workbench
• Integration Workbench
• Integration Products
• For Enterprises
• Planning & Financial Management
• Production Management
• Asset Management
• Enterprise Campaign Management
• Marketing Performance Management
• Technology and Tools
• For Mid-Market
• Why Professional
• For Agencies

Integration Products

Aprimo offers a series of products designed to speed the deployment and reduce the costs of integrating with commonly requested 3rd party applications. These adaptors and components take advantage of the Enterprise Marketing Backbone's™ service oriented architecture. Aprimo offers adaptors to Documentum, XiNet, and Salesforce.com, and a component to support single sign-on authentication.

Single Sign-on Component
The Aprimo Single Sign-on (SSO) Component allows pre-authenticated users to launch Aprimo Enterprise without having to go through an application login screen. This integration improves security and reduces system administration. The SSO Component supports a variety of third party authentication servers and portals including Microsoft Windows Authentication, Tivoli Access Manager, Novel Nsure, CA SiteMinder, and others. Click here to download SSO Component data sheet.

Documentum Adaptor
The Aprimo Documentum Adaptor connects Aprimo to an enterprise's Documentum Content Server to store marketing digital assets and work product. The adaptor allows our customers to leverage the Enterprise Content Management features of Documentum to add to their Aprimo implementation. The Documentum adaptor is real-time and bidirectional. It passes marketing content, security information, and descriptive data to Documentum from Aprimo and it retrieves full text searches and content back. Click here to download Documentum Adaptor data sheet.

XiNet Adaptor
The Aprimo XiNet Adaptor connects Aprimo to XiNet's WebNative Digital Asset Manager to store marketing digital assets and work product. The XiNet Adaptor lets marketers enjoy the leading digital asset management and pre-press features of XiNet while managing the content production and review process within Aprimo. The XiNet Adaptor facilitates the import into Aprimo of digital assets from XiNet users - creative teams, artists, photographers, and others.

Salesforce.com Adaptor
The Aprimo Salesforce.com (SFDC) Adaptor for the Aprimo Enterprise Edition allows Aprimo's Dialogue Manager and Lead Management users to pass leads and lead information in real-time to SalesForce.com. This integration allows Aprimo generated leads and campaign information to appear as opportunities and campaigns in Salesforce.com to your field sales team. Once worked in the field, opportunity data input into Salesforce.com returns via the adaptor to Aprimo to use for response reporting and for future campaign segmentation.