Aprimo® Real-Time Interaction Manager
Customers respond to relevant offers. Today, despite the best efforts at statistical analysis, response rates to traditional target marketing are often still below 5%. To succeed, you need to break through the clutter of emails, direct mail and phone calls and communicate with your customers using offers that make an immediate connection with their needs.
Now you can enhance your relationship with customers and achieve 10x the response rates—with Aprimo® Real-Time Interaction Manager.
Cloud-based, or installed at your site, Aprimo® Real-Time Interaction Manager (ARTIM) is an inbound marketing and offer management solution that analyzes all customer interactions, including in-process activity, to ensure the best offer for each individual customer is delivered while they are engaged. Offers can be centrally managed in a content repository and delivered across any or all customer touch-points, including the web, call center and retail point-of-sale. Aprimo Real-Time Interaction Manager enables intelligent communications with customers whenever and wherever they encounter you. More timely and relevant offers result in higher response and conversion rates--meaning higher ROI.
ENHANCED CUSTOMER EXPERIENCE. BETTER RESULTS.
Aprimo® Real-Time Interaction Manager provides intelligent, automated, real time recommendations that will enhance your interactions with customers:
- The best content for each individual customer is delivered as interactions occur, including cross-sell and up-sell offers, retention strategies and loyalty messages
- Self-learning offer manager provides a continuous feedback loop to ensure increasingly intelligent messages or offers over time
- Business rules include company as well as customer priorities
- Flexible user interface easily integrates with multiple business environments and channels
- Scalability allows hundreds of thousands of intelligent interactions per hour
Click here for Product Overview.